JULY 8, 2022
As Alex Hormozi says so eloquently
Become Better, Before You Become Bigger
It’s been a monumental week here at Therapist to Millions towers, as we begin the roll-out of the most significant marketing resources for Therapists to launch in the world, ever.
One more week to go and we’ll be beta-testing the membership portal with the initial cohort to make sure everything is in place to help therapists grow their practices without trading more time for dollars.
Now it’s been a few months since we decided to try out our materials on these 10 therapists to see how it would fly. And the overwhelming feedback was there was actually too much information to be able to really keep up to pace.
So we decided to change the business model to a monthly membership that therapists could use in their own time and utilize the resources within, at their own pace.
Which reminded me of a wonderful quote by Alex Hormozi:
“You need to become better before you become bigger.”
Even though we could have rolled out the launch a few months ago with a similar model to the one we tested, we wanted to make it better before we became bigger.
Hence the wait. And also thankfully, this week I attended the Entrepreneurs Circle Implementor two-day event where I was able to sense check the material with EC experts before we launched.
Now I am an implementer. I get sh*t done. But what these two days gave me, crucially, was time to laser focus on one project and get important feedback from experts in various areas of the business.
Sometimes, just being out of the office can be a godsend. Crucially, one conversation with Nige in the corridor between sessions kick-started a process to update the membership in a huge way that will allow therapists in the program to become better, before they become bigger.
A simple quick win that will allow therapists to free up cash flow and focus on the key drivers to free up even more of their time.
If you want a cheeky sneak peek at the membership, then drop me a line and I’ll make it happen.
In the meantime, have a great week, learn heaps, love loads, and then pass it on.
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The Success Formula Club is a Boutique Digital Marketing and Media Creation Agency dedicated to getting therapists, coaches and consultants RESULTS! We use super cool tools such as Kartra, Asana, Slack, Hexospark and Octopus to name but a few. However, our clients get simplicity and transparency and none of the headache of using any of the 'tech', because we do it all for them!
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